FAQ

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Frequently Asked Questions

We are goal-oriented in our work. We don’t believe in generic digital marketing packages, and rather treat each client uniquely based on their individual needs.

We offer all kinds of digital marketing services that you can think of. To know more about our services, visit our services page.

We have divided the process of turning visitors to referral customers into three phases:

Attract Phase: In the attract phase, we lure visitors with useful content and try to facilitate the process of them learning about the company. 

The goal is to grab the attention of the visitors, but not force them into any action. Common tools used in this phase are content marketing, paid ads, SEO, and CRO.

Engage phase: In the engage phase, we enable the buyers to engage with us on their preferred channels and time. We look to create meaningful relationships, along with closing deals. 

The tools that we use in this phase include email personalization, marketing automation, lead nurturing, communication via various channels, sales automation, and trial before buys.

Delight phase: In the final phase, all effort goes towards helping, supporting, and empowering customers to reach their goals.  Ultimately, their success is your success. 

You can delight your customers using customer service, ticketing systems, loyalty programs, etc.

Every business has its own product/service, goals, objectives, target customers, limitations, resources, etc.

We form a digital marketing strategy based on these variables, and gather all the requirements from our clients, rather than executing a predetermined set of marketing activities.

We then set up a yearly plan, forecasting the growth for each month. Based on the growth rate, we charge our fee from the client. Our minimum contract period is one year.

We use an array of digital marketing media that includes social media, email marketing, SMS marketing, video marketing, PPC marketing, content marketing, off-page SEO, among many others.

Facebook, Instagram, LinkedIn, and Twitter.

 

Yes. Social media works for every company.Social media allows one-to-one brand-buyer relationships to be developed and maintained like no other advertising channel. 

Furthermore, platforms like Facebook, Instagram, and LinkedIn are equipped with some of the largest audiences and most advanced analytics data in the world.

Our approach to developing paid campaigns depends on variables like campaign goals, buyer personas, our clients’ sales cycles, and commercial transaction type (B2B or B2C).

We offer paid advertising campaign management across a variety of social media and search engine platforms including:

  • Facebook
  • Instagram
  • LinkedIn
  • Google

We don't have single pricing for our clients. Each client and their business is unique, and hence they have different goals and targets.

We sit with our clients in a meeting first and know their goals and targets.

Based on their targets, we determine the yearly cost and divide it by twelve to get the monthly cost.

If their targets vary over time, so will the cost. So in summary, the costing depends on the goals and targets of the client’s business.

You will receive updated reports on a regular basis that will let you know the progress of your campaign. Our report will be based on the key digital marketing growth metrics that will provide you a complete overview.

First of all, no digital marketing agency can guarantee a 100% success rate.

We track our monthly progress towards the goal to be achieved. If we don’t get the desired results, we re-strategize and form a new plan. If our existing strategy gives us results, we try to improve upon that to get even better results. 

Usually, using our tested strategies and methods, we overachieve the set objectives and goals.

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